Thursday, January 30, 2020

Cumberland Metal Industries Essay Example for Free

Cumberland Metal Industries Essay In its initial evaluation, the company believes that the new product, curled metal cushion pads, has a potential for increasing the company’s sales and profit and for diversifying the products it offers. Early demands for the product appear to be good, however an in-depth analysis of the marketing aspect is necessary before the company can introduce the product to the market. Situational Analysis Based on the two trials made, it is clear that the company is in possession of a product that is better than any of those currently available in the market. The question only is how much better this product is than the others already available. Based on the first trial performed, the product is 25% more efficient than its closest competitor in terms of feet of piles driven per hour. It also increases the efficiency of the operations by requiring less time for set changes of about 80%. Each set of the product also performs nineteen times better than said competitor. In the second trial, the product maintained its previous performance as far as feet driven per hour time for set changes is concerned. It surpassed its previous performance by performing forty-nine times better than its competitor. The efficiency and effectivity of the product translates to other forms of savings on the part of the user. First, the contractor or builder will decrease the cost of rental of the equipment used in the construction by at least 25%. If the workers’ compensation is computed based on the number of hours worked, the contractor or builder will incur savings amounting to 25% of the cost of labor. Aside from its efficiency the product can also decrease, on the part of the workers, the health risk usually associated with the use of asbestos and decrease employers’ expenses relating to workers’ health insurance in the long run. Actual figures of demand for the product are hard to calculate. Based on the assumptions made by Mr. Simpson that the construction industry will need to drive 290 million to 390 million feet of piles annually, the total demand for the product annually is around 174,000 (290,000,000/10,000 x 6) to 324,000 (390,000,000/10,000 x 6) pads annually. To penetrate the market, the company will need to convince the key players of the construction industry that it should use the product. The approval of the architecture/ consulting firms, engineering/construction contractors and independent contractors are a must since they are the ones that will actually use the products. Independent contractors could be targeted since they are more willing to try new products that can increase their profits. A positive review from this group can convince bigger firms to use the product. The approval of pile hammer manufacturers and pile hammer distributing/ renting companies will be good but not necessary. These two groups know that the use of the product will decrease their profits so they have motivation to not recommend the products to their customers. Pile hammer distributing/ renting companies can provide an efficient distribution channel and reduce the company’s distribution cost since the mechanism is already in place, but not having the approval of this group is not essential since other methods of distribution are available to the company. Once amount of demand for the product is large enough this group can later decide to offer the product to their customers. Recommendations Initially, the pricing used by the company should be based on the data provided by the first test since it is more conservative. It can gradually increase its prices if the performance of the second trial is confirmed by actual practice. Based on the first trial, the company should charge $167 per pad. This price is computed by multiplying the cost of each set with the number of sets required ($50 x 20 pads) and dividing the result with the no. f pads of curled metal cushion required (1000/6). By using this price, the consumer will incur the same amount of cost for cushion pads in a project whether it uses asbestos or the curled metal cushions; it is only the amount of cushion pads used that will vary. However, this price does not charge consumer for the additional benefits provided by the product, such as 25% decrease in the cost of renting equipment and wages of laborers. This will be the selling point of the product upon its introduction. It will be important for the company to concentrate on building the confidence of the key players of the industry, instead of maximizing the profits in the first few years of introducing the product. Marketing campaigns should be focused towards convincing the architecture/ consulting firms, engineering/construction contractors and independent contractors to use the products. It could try to market the products directly to these groups since renting companies may be hesitant to distribute products that will decrease the profits generated by the services they offered. Moreover, most contractors used their own pile hammers instead of renting, so distribution through these renting companies has limited reach. Independent contractors should be given particular attention, as far as efforts at direct selling is concerned, since these groups are more likely to try new methods that decreases their cost and increases their bottom line than the more established firms. When the reputation of the product is established, it can decide whether it will continue its direct approach or use the services of pile hammer distributing/ renting companies. For the reasons stated above, the demands of the Colerick Foundation Company should be accepted by the company since this would be the first of the company’s direct sales. In summary, I would like to recommend that the company sell its curled metal cushion pads for $167 each. The company should first focus in building the reputation of its product because of its innovative quality. One way of doing so is convincing the experts that it is better than anything else present in the market.

Wednesday, January 22, 2020

I Learned it From the Movies :: essays papers

I Learned it From the Movies When the majority of people are asked who or what influenced them most people would likely name one person or one event. Not me. I say the movies. Ever since I was old enough to watch them I have been absorbing the information the movies provided. I was enthralled with the way Clark Gable didn’t give a damn or how Audrey Hepburn knew about the rain on the plains of Spain. The lessons the movies taught me are unforgettable and can be used forever. A big part of the movies were the actors themselves. They each had a certain charisma, a certain flare that made them each special. They all had there own personalities and I learned something from each of them. From Marilyn Monroe, I inherited her glamour, from James Dean, I adopted his poise and his confidence, and from Katherine Hepburn displayed dignity. Those are just a few of the examples, but my point is that I took things I learned from all of my favorite actors and threw them into a blender and swallowed the product. All of these actors were unique by themselves, but they were even better in the movies. The movies had messages and lessons in them that buried themselves in my mind and will stay there for a lifetime. The movies taught me things that no one else ever could. They prepared me for the future. They equipped me with the skills of honesty and perseverance. For example in the film â€Å"Gone With the Wind† Scarlet never gave up. Even when she had nothing she kept going. Lalu displayed great courage in the movie â€Å"1,000 Pieces of Gold.† From watching those films and others I mastered the skill of facing my fears and the joy of helping others, like in â€Å" To Kill a Mockingbird† Atticus stood up for an innocent man when no one else would. The movies also provided me with a window to the outside world. Traveling around the world is what the movies did best. They were filmed in everyplace possible. They journeyed from the wilds of Africa to the tame streets of Oklahoma. Not only did I get to hear about the places I wanted to go visit, but now I

Tuesday, January 14, 2020

Dianna Abdala

Group Name: The McLovetts Group Members: Casie Mahalitc, Candice Lovett, Matt Cliborn, Louis Fratesi Project Two: Chapter 11: Incident 1, Dianna Abdala Questions: 1. With whom do you side here-Abdala or Korman? Neither because both made mistakes that created the situation. 2. What mistakes do you think each party made?One mistake made by both people was the fact that both parties could not refrain from insulting one another. If one or the other would have simply been the bigger person and stopped responding, the situation may have not gotten out of hand.Abdala’s Mistakes She should have used a richer channel of communication for delivering her decision to not accept the job offer. For instance, she could have scheduled a day to go by and tell Korman in person.-Challenging his credibility as a lawyer -Accepting the job offer, if what Korman said is true, before putting careful thought into making a decisionKorman’s Mistakes -He could have acknowledged her offer rejection respectfully instead of going as far insulting her and her method of delivery. By keeping calm and being respectful, a possible olive branch could have been extended for the company’s future needs in staffing. Although it is his company, it was very spiteful of him to forward the exchange to his colleagues. What happened between he and Abdala should have stayed between them.Not having a job offer contract in writing for future credibilityUsing profanity3. Do think this exchange will damage Abdala’s career? Yes, because it is never a good idea to burn bridges with people. Being that Korman has his own firm and experience in prosecutions, Abdala may have ruined her chances at even having him being her counselor. Korman’s firm? His unprofessionalism may gain him a reputation, but not as much damage will be done to his firm. If he is responding to offer rejections the way he did with Abdala, he could miss out on an opportunity to later hire quality candidates for other positions in his firm.4. What does this exchange tell you about the limitations of email? It shows that email is not the best way to deliver bad news or negative messages. As discussed in the chapter, during an email inhibitions go out the window and people do not take the time to think about what they are going to say and what consequences may follow.

Sunday, January 5, 2020

Why Genetic Engineering Is Important - Free Essay Example

Sample details Pages: 7 Words: 2218 Downloads: 10 Date added: 2019/10/30 Category Science Essay Level High school Topics: Genetic Engineering Essay Did you like this example?   The platform of the world has been changed with the blooming engineering aspect. Drastic changes have been brought and are going to be established in the future and in this prospective, engineering is playing remarkable role and the way we perceive and estimate about the world varies according to our level of perception. Some ends up with the world fragmentation and collapse of the human civilization while some judges the most powerful and advanced humans to appear time ahead. Don’t waste time! Our writers will create an original "Why Genetic Engineering Is Important?" essay for you Create order Humans so called homo sapiens covered a long and dynamic history from apes undergoing modification and this fact can be understood as the undergoing natural process of rectifying genes that solely played a keen factor in the result of humans from apes to be entirely different from other creatures and in addition, possessing the high level of cognition and the social structure. The better understanding of genes developed a field so called genetic engineering which is the technology of bringing changes in genetic makeup of the cells including genes transfer across or within species to produce the new or improved organisms. One can figure out the vast differences in the human society going to be created by genetic engineering and some of the tremendous discoveries that will directly affect the population health and in addition, social issues and potential threads by its misuse.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   What a long journey and a hope of better outcomes genetic engineering has set up in medical fields. The pioneer of discovering essential factors and mechanisms to the genetic engineering was Swiss microbiologist Werner Arber, who discovered restriction enzymes in 1968 and these enzymes are used to cleave DNA into fragments. In 1973, American biochemists Stanley N. Cohen and Herbert W. Boyer introduced genetic engineering based on recombination and their attempt was successful to become the first ones to cut DNA into fragments, rejoin them and reproduce new genes by inserting into E. coli. The late 20th century represents the history of DNA recombination and the genetically altered organisms used for the vaccines like pseudorabies while in the early 21st century, GMO crops and foods have been productive to farmers and they have been the important aspects in the daily market. Most importantly, gene editing has been a major concer n among the public and is surrounded with consensus and controversies.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The most controversial procedure is the human embryo editing which in fact viewed by most people as the threat to the human society since it can engineer the human baby completely unique and with high level of intelligence as well as inducing the new genetic disorder. However, looking over Government rules and restrictions and researchers promises on its right utilization, one must acknowledge the essential part this process plays in getting babies rid of hereditary and genetic diseases, which induces the family happiness and thus improving the quality of life.   The process termed as germline engineering which in fact a branch of genetic engineering has been reported to be carried out three times in China while in the United States, MIT Technology Review has posted a video demonstrating how human embryos can be edited and DNA can be improved and the article First Human Embryos Edited in U.S. published by Steve Connor demonst rates about the germline technology and informs about Shoukhrat Mitalipov, the first US scientist known to edit the DNA of human embryos using CRISPR, a type of molecular scissor. There are several criticisms and supports associated with it.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Although CRISPRs cut in editing embryos has created a broad spectrum of criticism, it is necessary to evaluate the achievements and the genetic revolution it can bring. It is a point to be noted that there is restriction over the investment of federal funds onto the embryo research. In this atmosphere, Mitalipov shows how much cautious he is regarding the embryo editing and makes sure that it will be used to correct genes rather than changing them. In the experiment, Mitalipov and his collaborators combined sperm bearing disease and healthy eggs and immediately added CRISPR, they found the result that 72% embryos were free from mutation. Preprint authors view the possibility of some embryos not taking up the paternal DNA. Some researchers suggested that mutated paternal gene might have disappeared from embryos but never replaced by the healthy version, which denotes the missing section of DNA and accompanying the unknown conseq uences. Among these lumps of condemnations, as published by the Washington Post on August 2, 2017, Mitakipovs first human embryo editing experiment corrects gene for heart condition using the CRISPR. This paves the path to correct DNA errors and in fact, control genetic diseases like cystic fibrosis, sickle cell anemia and so on. The point of concern is how government takes in control about this blooming technology and its inventions of genome-editing tools but the public needs to draw their attention how genetic diseases can be solved at an early stage of embryo development and make their babies fit and fine.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It is important to determine how genetic engineering has been useful in producing insulin, human growth hormones, monoclonal antibodies, follistim, human albumin and other forms of drugs and the potential it holds and has achieved in curing HIV/AIDS and cancer. They are perceived as being fatal or slow poison to death. However, the time is knocking the door of their prevention and cure. How far has the genetic engineering been to solve those diseases and has there been any noticeable changes among the public? In August 2017, FDA approved a new cancer therapy called CAR T-cell therapy to treat B-cell acute lymphoblastic leukemia among kids and young adults. Kymriah, the term given to the cancer therapy and from the Swiss pharmaceutical company Novartis, was used for the clinical trial and the success rate was 83%. This success can be viewed as the beginning footstep to the treatment and very close approach to its cure. The proce dure of producing this therapy is directly related to modifying T cells which is assumed by scientists as containing potential in suppressing and eradicating HIV infection in humans after it was researched in lab animals. The hematopoietic stem cells also called HIV-specific CAR: CD4, one part of the CAR hunts and binds the AIDS virus while C46, an additional surface molecule prohibits HIVs potential to enter the T cells. Scott Kitchen, an immunologist from Geffen School of Medicine at UCLA, believes that stem cell has tremendous ability to suppress long term effect of HIV and even remove the virus. He also estimates the clinical trial to begin within two years as his team has been in talks with Calimmune, the private gene therapy company, about this approach. We can see the future dimension that genetic engineering holds to replicate the power the way it does. In this analysis of its power to prevent diseases, the cost associated with it cant be neglected and the social issues it c an establish now and then can be conceptualized.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Several medical benefits are associated with genetic engineering, but the cost associated with new therapies and other medical procedures are expensive in such a way that it outbreaks the thought of being poor or rich, which ultimately address the classism. Lets take an invitro fertilization in consideration. It is of high importance as it provides the opportunity for infertile woman to have babies and it can be viewed as an important aspect to the society. Iva Roze Skoch, a journalist from the Newsweek generates the questions regarding the cost of IVF in her article Why Is IVF So Expensive In The United States? The point that she prioritizes upon is that only 15 states in the United States have the provision of health insurance coverage for the IVF. Surprisingly, Washington state does not fall under this category. The article mentions the self-concept of one of the women from St. Louis, Marie Clampell, who is suffering from po lycystic ovary syndrome and she figures out that it would cost more than $15000 to try to get her pregnant in the clinic through the IVF. In this circumstance, she perceives such an expensive medical procedure to be non-affordable to poor but accessible to rich folks. This is nothing as compared to the price of Kymriah, a cancer therapy that costs around $475,000 and might be costlier with its advancement in the upcoming years. If CAR-T therapy for cancer costs heavy, anyone can predict how much weight the cost of HIV treatment will bear in near future. Obviously, we can see the attachment of classism with the invention of medical procedures made available by the genetic engineering and in the future, this prejudice and thought will still be prevailing among people until the government tries to correct down the laws and make the medical practices that are fundamentally valuable cheaper and affordable.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  It is evident that the genetic engineering can change the genetic coding and hence bring several changes in humans. The article Can CRISPR- Cas9 Boost Intelligence? describes about the possibility of boosting the expected intelligence of an embryo using the laboratory tool in the context at which the safety and accuracy of Crispr-Cas9 is increasing at a significant pace. According to the bio-ethicist Hille Haker, genetic engineering will be useful to the wealthy people to translate the power from the social atmosphere into the enduring genome code and effectively establish permanent capitalist social relation. In the article, When Baby Genes Are for Sale, the Rich Will Pay, the writer Alex Salkever and Vivek Wadhwa present their future ideas about the genetic engineering in a funny style of writing and enlighten the social class issue since rich will be flexible to pay to reproduce physically and mentally powerful children. Obv iously, if this technology flourishes in the sector of modifying the human genes to make them powerful, good looking and intellectually extraordinary, it can introduce a new form of classism in the future society separating the powerful and genetically modified rich to one side of the coin and on the top dominating the bottom of the coin i.e. the poor and normal humans. The practice of changing the gene pattern with a virtue of the outcome of perfect human can introduce the critical issues associated with the social class. The problem of classism can be recognized as our mind encircle within the depth of genetic modification however nobody can find the reliability of scientific discoveries if the comparative analysis is carried out and it is necessary to restrict practices on human cloning and genetically engineering whole human and it is always important to analyze how progressive these future humans will be and their body being able to resist diseases   and looking to history of social issues, they were prevalent and still their topic exist however they cant be removed unless we dont change our thoughts.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Some scientists predict this field to be curse to the human society but the future benefits it carries cant be suppressed with the negative views and insights. Charles Darwin presented his ideas how the changes take place in genotype of organisms in response to the environment and modification occurs. The introduction of this engineering has proved why adaptation is not the key element, but the theory of engineering can entirely prove to be proficient in changing the genotype of any organisms. The book written by the Scottish geologist, Man After Man describes about the practice of genetic engineering to modify humans into another form that assemble the parts of humans and organisms or plants and can be made either terrestrial or aquatic or both. Within thousands of years, homo sapiens will disappear. This book goes deep into how human races change periodically with this modern form of engineering. The writer fails to provide t he evidence about the foreign genes acceptance. Consider the example of cross breeding in lion and tiger that results to the reproduction of liger. These animals although they are of different species, fall under same genus which means they have same number pairs of chromosomes. Thus, in genetic engineering, to bring the genetic characters of both organisms to the new one, the chromosome matching is necessary. The book Man after Man fails to incorporate ideas about how post humans resemble animals features despite the chromosomes pairing do not match. The rumors about genetic engineering are propagating around the corner of the world and it is equally important to determine the depth of those stereotypes and understand this field as the future of humans to create the society with the utmost civilization.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Genetic engineering is a boon to the society rather than a curse. Being a human, it is important to analyze how much power it conveys to find all answers to our questions regarding the disease cure, and so many wonders. To some point, the development and achievements we have gained and that we are not satisfied of, might be our prevailing intelligence which we think, needs to be boost up and this possibility gets a height after our mind encounters the concept of genetic engineering. We underestimate our intelligence and determine the strong intellectual ability genetically engineered human possess. Time has arrived to be positive towards our own intelligence and considering the right use of genetic engineering so that we will be living a life we want. Ladder like DNA whose combination make genes are required to be used effectively to share the value of resulting outcomes.